Archive for the ‘Branding Advice’ Category


December 21 • 138 Comments »




Wow, what a wonderful year this has been! We started the Making Brands Happen webinars this year as a way for creative business owners to get a powerful kickstart…. right in the comfort of their homes!  You’ve all made remarkable changes in your lives and businesses!  We were thrilled to have MBH and our webinars mentioned as a 2012 industry highlight at the engage! luxury wedding conference in Palm Beach this year, where Lara was also a speaker on branding.  Huge thanks to Rebecca and Kathryn for their kind words!

We are very excited to launch the 2013 Making Brands Happen Webinar Series with a new webinar to kick the year off in a BIG way.  Part 1 will be focused on giving you a strong start for the year – goal setting, clearing the clutter, setting yourself up for success and taking action on what matters.  We highly recommend you take the entire webinar series as they all tie together.  If you can’t make one of the days, not to worry – we will be sending recordings for your convenience!  So, join us and make 2013 YOUR YEAR!  Cheers, y’all!


EDITED TO ADD: Congrats to the random winner chosen Kat HanafinKat, email marissa @ to get your registration codes.  Everyone else, there are just a few seats left and you will save $25 when you register for the whole series, which we highly recommend.  Each webinar goes with the next.  We’re so excited!  See y’all next week!!!!

P.S. Photo above by our dear friend Gina, taken on the Making Things Happen Tour this year!

Life is Too Short to Play Small

December 18 • 4 Comments »





Hi, friends!  We’ve had a truly blessed and exciting year with phenomenal clients and so many inspiring brand launches ahead! We’re already filling fast for 2013 brands and just wanted to take a minute to encourage you.  Life is too short to play small.  We started this work because we want creative business owners to be able to literally make their dreams happen.  The dreams that are so big they keep you up at night with excitement.  The dreams that help your family thrive.  The dreams that you were born to step into.  Take that giant leap today.  Wishing you all a blessed 2013 ahead!  xo Lara and Emily


Get ready for 2013! Powerful Branding + Client Experience Webinar

October 10 • 90 Comments »




We’re SOLD OUT for 2012 brand launches (and almost full for 2013!), so to give you a jump start into the new year, we’re combining our popular webinar series into ONE POWERFUL WEBINAR. Get your brand refined and your client experience dialed in for a BIG 2013!   We will cover all the essentials you need to know:  Get Branded and The Client Experience.  We’ve made this super affordable so it’s a no-brainer to join us and really take things to the next level.  Our motto: Life is too short to play small!  See you all on November 7th!


Help us spread the word about the Powerful Branding + Client Experience Webinar and be entered to win a seat for you and a friend!  Four ways to enter:

  • Tweet about the webinar and link back to this post.
  • Blog about the webinar
  • Facebook it!
  • Instagram it!

Or do all four.  Just be sure to comment here and let us know you did so.  Enter as many times as you like!  We’ll pick a random winner on Halloween.  Get to it and spread the word!


UPDATE: Congrats to Beka Watts and Kelly Dellinger — our WINNERS for the contest posted above!! Beka and Kelly, please email Marissa to get set up! If you entered to win, please email Marissa ASAP for a special entrant only rate!

SOLD OUT for 2012 Launches!

August 24 • Comment »




Hi friends!  Oh my, we’ve been busy bees this year at Making Brands Happen.  Emily and I are over-the-moon about our clients this year and cannot wait for our 20 or so big launches coming up in the next few weeks.  Every one of our clients has worked SO hard and transformed from the inside-out.  It’s been inspiring for us to watch the light bulbs go off and see big dreams realized.

We’re officially SOLD OUT for 2012 launches and now accepting 2013 clients.  We are fiercely committed to doing our best work and have some exciting new options for the new year (I cannot believe this year is drawing to a close already!).  If you are interested in Making Brands Happen for 2013, we’re now having prospective clients do an initial consulting session with yours truly so we can really get to know you and your goals to see if we are the perfect fit for you.  To book your initial session with me, just shoot Marissa and email and she’ll get you scheduled!  Since I’m knee-deep in making a magazine happen right now, initial sessions will either be scheduled for late this fall or early 2013.

Wishing you all a blessed fall ahead!  I personally cannot wait for the leaves to start turning, the NC State Fair to open and for Starbucks to roll out all things holiday!  Yeehaw!  What are you excited about?

Love y’all!

Lara (+ Emily)

P.S. We’d LOVE to see y’all at Making Things Happen this fall!  Join us.

photo by Nancy Ray

The New 2012 MBH Experience: 3 new branding options! + a GIVEAWAY!

January 11 • 51 Comments »




We are so EXCITED to announce the all new 2012 Making Brands Happen experience: three branding options designed to create your powerful, strong, authentic brand from the inside out. Each Tier offers a different experience and can be built upon with our brand new menu of A La Carte Additional Services. We are so unbelievably thrilled to offer these new options to our 2012 clients!

Tier Three, our signature service, offers a totally comprehensive experience. Your new, powerful brand built from the ground up. Tier Three allows our clients to really get to the heart of their brand. By determining the authentic story at the very root of the business, our Tier Three clients are able to build each little detail (from pricing to copy to marketing to visual elements to collateral and client experience and everything in between) on top of a solid foundation for a brand that is limitless, real and powerful beyond measure.(Above: a snippet from the custom, twelve page Lookbook/Pricing Guide we designed for Gem Photo).

Tier Two offers an experience that allows our clients to build their new, powerful brand at its foundation with a beautiful, authentic exterior (visual brand and collateral) as well as a strong, clearly refined interior. Tier Two is a wonderful option for clients interested in building a truly game changing experience with this strong foundation as well as additional services from our A La Carte Menu of Additional Services. (Above: New brand designed for Engaging Concepts)

Tier One is our base level of service and is a wonderful way to kick start a new brand with just what it needs to really hit the ground running. (Above: Gorgeous collateral designed for Jennifer Chase Photography including hand torn, cotton, foil stamped Arturo stationery from Italy, custom DVDs and jackets, foil gilded business cards and gift labels. Collateral image by K+K Photography).

If you’re ready to make 2012 YOUR YEAR and would like to know more about our new 2012 Making Brands Happen experiences, including specific deliverables, process and pricing for each tier, send us a note. ITs time to GET BRANDED. Our calendar is nearing full for 2012, so reserve your start date early! We’re so thrilled and excited for all of our upcoming client projects and can’t WAIT for whats in store for each!

Emily + Lara

And to kick start a FABULOUS new year, we’re giving away a $500 credit towards a Making Brands Happen experience OR a $200 American Express gift card! How can you win? Well, there are three ways! Each is a separate entry.

1) Share our new branding options with your friends via Facebook! Be sure and link to Making Brands Happen so we can see your post! Comment here to let us know you’ve posted.

2) Share this post on Twitter! Be sure and link to this blog post and mention @PowerfulBrand! Comment here so we can see your tweet.

3) Share your experience, excitement or big goals involving Making Brands Happen and our new options on your own blog! Feel free to borrow our top graphic! Post the link here.

Big high fives to everyone making ENORMOUS things happen in 2012! We can’t wait to dive in soon! Winners will be announced NEXT FRIDAY January 20!